Archive for the ‘Outreach’ Category

Haiti Hits Home

Posted by Katie Morse on January 26th, 2010

This is a guest post from our Senior Director of Business Development – Linda Centkowski.

As we all know, a magnitude-7.0 earthquake struck Port-au-Prince, Haiti, on Jan. 12.

Most of us, thankfully, will never be personally touched by a tragedy of this magnitude.  As a native New Yorker, I know first-hand what it is like to have tragedy thrust on your doorstep.  Human nature dictates that most of the world will begin to settle back into their routine within a month or two. Not to forget, but to pick up the pieces and move on, as we are resilient.  Many will pay attention to the news in Haiti, send funds, or volunteer their time to help them rebuild.  Others, due to distance from Haiti or a lack of a personal connection, may not truly ‘process’ what happened to the people, country, and economy there.  For many reasons, Haiti hit home for me, and it has remained on my mind ever since.

One of my dear friends has family in Haiti. She’s not only a friend of mine but a friend of Ripple6.   Her brother was in Haiti visiting family when the quake struck.  Luckily, he and the rest of the family came through physically OK.  Her brother has since stayed on to help with the relief efforts, which makes me wonder about what we can do to help him.

We’re a mere 1500 or so miles away from this country in desperate need of our help. However, when I think about our quality of life, sadly, we’re light years away.   I know that my colleagues, partners and friends in the advertising community have been some of the first to donate their time, resources, energy and attention to disasters like this.  I look forward to helping Haiti with what I can, and welcome you contact me with an idea for a benefit to raise funds.

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